Jim Henson Co. pulled its toys from Chick-fil-A meals quite publicly after the gay marriage controversy sparked by comments from the chicken chain’s president and COO Dan Cathy.
Chick-fil-A is now replacing the toys with the Berenstain Bears. The bears are featured in a book that teaches the “Golden Rule.”
The Berenstain family felt some pressure from anti-Chick-fil-A folks after the partnership was announced. So, the family has felt the need to clarify exactly what their relationship is with Chick-fil-A and the Cathys.
They’re distancing themselves from the political firestorm.